Theola Borden


Theola Borden
Theola Borden

VP of Publicity; RCA Music Group

As a shy young child born and raised in the culturally rich community of Harlem, NYC, Theola had a passion for drawing and painting. She was accepted to Harlem’s High School of Music and Arts but declined and attended Norman Thomas High School to study Marketing.  While majoring in Advertising and Public Relations at The City College of New York, Theola landed an internship at the Apollo Theatre which launched her career in the entertainment industry.  With a B.A. in Media & Communication Arts, Theola held several positions at the Apollo, from Publicity Assistant to Talent Executive, but officially started her career in Publicity after interning at LaFace/Jive Records.  After successful periods at Jive, Elektra and Atlantic Records, Theola is currently the VP of Publicity at RCA Music Group where she works with Alicia Keys, Jamie Foxx, Jennifer Hudson, Fantasia, Jazmine Sullivan, Mario and more.

Theola still resides in her beloved Harlem and continues to draw and paint in her spare time.

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